Land Your First Client (with $24k/mo fractional content lead)

Jason Shen

  • Package
Buy Now
Package Your Skills. Land Your First Client.

You already know you can deliver high-value work. The question is:

  • How do you package your experience into a service people can actually buy?
  • Where do you find those first clients without wasting weeks on busywork?

This live workshop gives you a simple, tactical plan to launch your own professional services firm or micro-agency — and get paid real money for your expertise.

A focused, live (with replay) training that walks you step by step through packaging your expertise, building a simple services page, and landing your first client — with practical resources you can apply immediately.

What You’ll Get Inside

In one focused hour, you’ll walk away knowing how to:
  • Turn past work into sellable offers. Create two clear service packages and one “starter offer” that’s easy to say yes to.
  • Know your first outreach moves. A simple daily plan to start real conversations with likely buyers in the next 30 days.
  • Price with confidence. Use practical pricing rules that attract serious clients.
  • Ship a simple landing page. The must-haves (and the stuff to skip) to get something live that supports sales.
  • Track what matters. Forget vanity metrics and focus on revenue.
  • Borrow real-world playbooks. Hear exactly how Yash bootstrapped his ghostwriting business and what he’d do if starting today.

The Method: The 90-Day First Clients Sprint

We’ll walk through a straightforward system you can start the same week:
  1. Page — Build a simple personal landing page with your services and pricing.
  2. Publish — Share earned knowledge once per week on one channel (LinkedIn, Substack, YouTube, etc.).
  3. Ping — Send 10 thoughtful DMs or cold emails per day to relevant prospects and warm contacts.

Rules: Keep it simple now. Commit for 90 days. Track dollars in, not time spent.

Live Bonus

Bring your questions — Jason and Yash will stay on for a generous Q&A to help you apply the plan to your specific background and goals.

Meet your guide


Over the last 15 years I’ve gone from three-time startup founder to executive coach for outliers. Today I help venture-backed CEOs, bestselling authors, and creative misfits reverse conviction decay and turn “I’m kind of good at everything” into laser-focused unfair advantage. Over the last decade I went from hopping jobs out of ADHD-induced boredom to building a six-figure coaching practice fueled by the very strengths I once downplayed.

This workshop distills the same practical steps I’ve shared in dozens of private sessions with leaders at Stripe, Google, and fast-growing startups. It’s the first time I’m teaching this process publicly — and it may be the only time this year due to client load.

Together with Yash Bagal, who bootstrapped his ghostwriting business from zero, we’ll show you the exact moves to package your expertise, land your first client, and start building the kind of firm that works on your terms.

Frequently Asked Questions

Do I need a niche before attending?
No — we’ll help you pick an initial problem to solve and shape a starter offer without locking you in.
Will I get templates or examples?
Yes. You’ll see the page structure, example packages, a sample outreach message, and a one-page proposal flow.
How much time does this take weekly?
Expect 60–90 minutes upfront to set up your page, then about 45–60 minutes per weekday to publish and ping.
What if I can’t attend live?
No problem — a replay is included.
Refund policy?
Tickets are nonrefundable since a replay is provided.
Will this help me get clients without spamming?
Yes — outreach is about relevance and real conversations, not mass automation.

Price

$35
Buy Now
This package includes
  • Live 60-minute workshop with Jason and Yash — including tactical training + Q&A
  • Replay recording so you can revisit the strategies anytime
  • Step-by-step action guide: outline of the “Page, Publish, Ping” 90-day client sprint
  • Example templates for a personal landing page, service packages, and outreach messages
  • Q&A highlights summarized for easy reference