.png)
Digital Download
Stop guessing your rates. Start funding your life.
Welcome to The "Real Hourly Rate" Calculator for the Quiet Business Owner who just needs "enough".
Are you finally hitting your revenue goals but still feeling like you’re running out of air? Don't worry - you're not alone. And well done by the way - you're doing amazing!
In my experience as an ADHD Business Coach, most business owners pick an hourly rate out of thin air - or worse, based on a "market average" that doesn't account for their actual needs. They forget about taxes, time off, pensions, non-billable admin hours, and the fact that they actually need to eat and rest!
It’s time for a reality check. I’ve built a template to help you reverse-engineer your pricing. We don't start with "What should I charge?" We start with "How much is enough for the life I want?" This is how you uncover what "enough" actually looks like in monetary terms!
How it works (The 3-Step Reality Check):
1. The "Life First" Audit We look at what you actually need to live. Not just the mortgage and bills, but the self-care, the holidays, the emergency fund, and tax. This is your "Enough" number.
2. The Business Buffer We factor in the true cost of running your business: memberships, subscriptions, CPD, insurance, and that tax bill that always seems to sneak up on us.
3. The ADHD Reality Filter This is the game-changer. We account for the hours you actually want to work. We subtract the time you spend on marketing, admin, and the inevitable "brain-fog days."
The Result? Your Real Hourly Rate. The price you need to charge for your sellable hours to fund your entire life without burning out.
This is for you if:
- You’re tired of the "hustle" and want a business that feels spacious.
- You feel "busy" all the time but your bank account doesn't reflect the effort.
- You want to take more time off but don't know if you can afford it.
- You need a "permission slip" to raise your prices based on math, not just "vibes."
Download the "Real Hourly Rate" Calculator for £15
(Compatible with Google Sheets & Excel. Also includes a walk-through video)
(Compatible with Google Sheets & Excel. Also includes a walk-through video)
Spoiler Alert: The Maths Doesn't Lie
If the calculator tells you that your hourly rate needs to be £150 to live the life you want, but you’re charging £50... It's gonna sting. But now you've got the facts, you can fix it!
If the calculator tells you that your hourly rate needs to be £150 to live the life you want, but you’re charging £50... It's gonna sting. But now you've got the facts, you can fix it!
This package includes
- The "Real Hourly Rate" Calculator - Compatible with Google Sheets & Excel
- 5-Minute Walk-through Loom video to help you get started and understand how the calculator works
- Please note this calculator is set up with UK tax numbers - you can amend these as per the system in your country if needed.
Price
£15
Questions?