This course is Module 1 of the full From Business to Brand program, a premium brand-building experience for women founders.
Right now, you can access it as a standalone course, making it the perfect way to test the program before investing in it completely.
You’ll get full access to the lessons, worksheets, and support designed to help you define your unique edge, so your business starts standing out for the right reasons.
Lesson 1: Ideal Client/Customer + Niche
Whether you’re choosing your first niche or refining one, get clear on who you serve and what to say to them so that they’ll care.
Lesson 1: Ideal Client/Customer + Niche
Whether you’re choosing your first niche or refining one, get clear on who you serve and what to say to them so that they’ll care.
Lesson 2: Research
The foundation for differentiation! In this lesson, we'll use simple, practical tools to get real insights from the market, your competitors and your ideal audience, so you're not building blind.
The foundation for differentiation! In this lesson, we'll use simple, practical tools to get real insights from the market, your competitors and your ideal audience, so you're not building blind.
Lesson 3: The 3Ps of Differentiation + Blue Ocean Strategy
Learn how to position yourself in a way no one else is, even if your offer isn't "unique."
Learn how to position yourself in a way no one else is, even if your offer isn't "unique."
Lesson 4: UVP + USPs
Craft messaging that makes your value clear, specific, and easy to say, whether out loud or on your website.
Craft messaging that makes your value clear, specific, and easy to say, whether out loud or on your website.
Lesson 5: Vision + Mission
Define what your brand stands for, so your business has a strong, aligned foundation that attracts your best-fit clients/customers.
Define what your brand stands for, so your business has a strong, aligned foundation that attracts your best-fit clients/customers.
Price
$97
By booking this package, you agree to these Terms and Conditions
This package includes
- Pre-recorded lessons so you can go at your own pace
- ClarityBook that aligns with the lessons in the course so you can turn insights into action
- A private community of ambitious, values-driven women building brands they’re proud of